Small Stuff and the Power of a Penny

This is the second time this has happened. Once withyour list of goals this year. Assess the ways you
a neighbor and again this past week at our rentalcurrently feed new information into your brain. What
property. A penny, a simple little penny disrupted ameans give you the biggest brain boost for the time
household by lodging itself between the wall and theand cost? Replace those that don't cut it any more.
spinning plate inside a garbage disposal. When itThe good news is that there is a plethora of great
happens, this little penny can stop the workings of abooks out there targeted to hungry leaders who want
kitchen in an instant. Think about the stuck penny for ato do better this year than last. If you belong to a
minute. When one flicks the disposal's switch, nothingnetworking group or other professional club, ask
happens. Not even a match for a fork attack or aaround to see what others are reading that might be
torrent of water. Large chunks of food sit idle. Decay.of benefit to you. Magazines are good for gaining
Inevitably, stench. Plus more problems. Dishwashersawareness, but by nature (the lengths of articles are
are often connected to disposals as a primary orshort), they can't compete with books in terms of
secondary crusher, so when the dishwasher starts toproviding depth and enough information to allow you to
pump out its water, the sink starts to fill up. Fork andretain and utilize what you've learned as well. There
water attacks are followed by the plunger. Still, nothingare also some excellent programs for executives
works. From this point on, you might say the kitchenoffered through continuing education departments at
surrenders control to a simple, out-of-place penny. Ifuniversities such as from online programs to classroom
there's only one sink, one can't clean dishes at all. Thesettings. The courses that David teaches at New York
resident's time, once used for productive activity orUniversity are experiences in and of themselves.
relaxation, is now spent working around a dysfunctionalBusiness 2.0 also recommends University of Virginia,
sink. Then come repairs. If the owner calls a plumber,University of Chicago, and others (see their website) to
he will pay for repairs or installation of a new unit. Aappeal to those in various geographic areas.
do-it-yourself job will likely result in a helter-skelterBalance: Schedule time to live your life amidst a busy
mess under the sink, a combination of dismantled pipeswork regimen. This can be tough for those at the
and the water that's seeped out of them. Eventually,management and ownership levels. What's the point of
the owner rescues the disposal from the invadinganything you do if your nose is so close to the
penny. Then the process of reconnecting pieces andgrindstone that you don't see any fun in your life?
eventual cleanup takes place. All this for a penny.Working long and hard is admirable and often yields
What power. Well, that penny is like your businessgreat successes. But there's no guarantee that
decisions or actions. One small decision or one smallnumerous hours of sacrifice will bring a proportional
action can completely alter outcomes, even grindload of prosperity. In fact, workaholic martyrs find
operations to a standstill, if you're not careful. With onlythemselves spinning their wheels, because they don't
a few weeks left until the year ends, you can stillhave the mental breaks they need to rejuvenate
make seemingly small decisions or take small actionsthemselves and bring fresh thinking to the table. The
that will have a huge impact on your organization in thetime you take doesn't have to be on a long trip far
upcoming year. Here are a few:away. You can start by taking a 3-day weekend or a
Upgrade: Outdated technology, old equipment andWednesday afternoon just to clear your head. If travel
software slow you down and prevent you fromis something you'd like to do, try going somewhere that
competing at your best. You don't always have towould benefit your business: visit a vendor, attend a
have the newest state-of-the art items, but you can'tconference, tour a client's operations, study your craft
afford to miss deadlines or turn out shoddy products,at a course. You'll be able to justify the time and
because your equipment isn't keeping pace. Weexpense to yourself and get away at the same time.
recently revisited an old vendor to buy someExercise: This is not a New Year's resolution that you
marketing products. One employee explained how thecan let slide by the time February rolls around. And no,
owner almost went out of business a few years agowe're not stressing the importance of activity, because
and complained that times were tough even now. Ait will make you look prettier. Stress combined with a
quick glance around the production shop told the story.sedentary lifestyle will eventually take its toll on your
Equipment was archaic at best. The vendor couldn'theart or surprise you with other health calamities, if you
produce even the simplest of products for us bydon't take care of yourself. Exercise is NOT optional, it
today's standards. She struggled her way through theis as important as nutritious food and fresh air. Just 20
job, losing our confidence. Because she couldn't outputminutes of activity 4 times a week can greatly
what she claimed, she had to compensate withimprove your health. If you're looking for an easy,
products that we didn't originally want. She also putproven formula that combines activity with eating
undue pressure on us as she blew our deadline. Wehealthfully, pick up a copy of Bill Phillips' book, Body for
won't be returning…nor, we suspect, will manyLife. You'll be inspired as well as informed. Besides
of her other customers.improving the quality and length of your life, you'll
Buy: Purchase reliable, portable tools to keep yourselfimprove blood flow to your brain, allowing you to make
organized. PDAs, phones with calendars and internetfaster and better decisions on the job.
access allow you to stay on top of things even whenSpend: If you haven't already, take an overall picture of
you're away from your desk. We use the Treoyour organization and determine where extra dollars
products offered by most of the major players. (RIMcan go to make improvements. Is there an unreliable
the provider of the Blackberry currently has a $400computer in the mix or a crackly phone that deserves
million to $1 billion patent suit that may affect severala slam dunk in the trash bin, now's the time to make
million subscribers, so step cautiously with this productchanges. Not that we have anything against the tax
for now.) Say you're at an event and you have theman, but let's face it, some wise spending now will
good fortune of meeting a very lucrative prospect.improve your tax burden as well as your operations.
You're busy, he's busy, and the timing is just right toJust be sure to get purchases documented by the end
make a follow-up appointment to talk serious business.of your fiscal year, whether that's December 31 or
Your chances of making that appointment happen, ofanother date. We know, December is a month when
closing a sale, and of building a long-term businessyou're distracted by holiday parties and the prospect
relationship greatly increase if you can strike while theof a few well-deserved days off with the family. Just
iron is hot. Having your calendar in your pocket via onemake sure to keep the distractions in check and stick
of these handy devices affords you the ability to seizeto the deadline. Also, if you're not sure where to wisely
opportunity now, rather than having to wait until youplace those extra dollars, call in trusted colleagues or
return to the office and have to navigate your wayother outside advice. When it comes to your own
past the prospect's gatekeeper on the phone.work environment sometimes it's difficult to make an
Strategize: Visit your strategic plan and makeunbiased judgment call. Someone from the outside
adjustments. Our philosophy is that if managementoften can see your challenges because they are not
does not have their strategic plan on their deskstuck in your day to day work routine.
regularly the plan is most likely useless. Think of it thisDeplete: For those of you with mandated or restricted
way. When you travel you have your map or GPSbudgets, you may have to spend a certain amount to
with you and refer to it often. This means it must be inmaintain budget figures for the following year-the old
a form that key decision makers can use to plan their"use it or lose it" philosophy applied to budgets. This
day every day for the upcoming year. David justdoesn't always make a lot of sense to the rest of the
worked with Infosys, a company made famous by itsworld, but if you can't avoid the process, there are
own merits and highlighted in Thomas Friedman's mostsome strategies you can deploy to stretch the
recent book The World is Flat. During a strategizingbenefits of in-a-rush spending. Your smartest options
session with members of the board and billionaire CEOare to look at opportunities that require payment now
Nandan Nilekani, the management often stated they'vebut that can either be utilized or delivered at intermittent
had 49 consecutive quarters of profitable growthtimes throughout the upcoming year: conferences,
hitting both revenue and profit projections whiletraining and development programs, services or
growing close to 45% per year. Sanjay, the Chiefproducts that arrive on a monthly or rotating basis, etc.
Strategist, spends his days making sure their strategyBesides, projects paid for in advance don't get cut that
is on target. They expect to grow from $2.2 billion toeasily. New projects are subject to the new year's
over $3 billion next year. This from a group of peoplescrutiny.
who each put $250 into starting the business. WhenNot sure how to choose what tactics to employ?
they were all done, David and the team were able toHow about placing a numerical figure next to each one
put the strategy onto one page so that everyone wason a scale of 1-5 with 1 being the hardest to do and 5
in sync. In addition, the plan has to meet its purpose, butbeing the easiest? Then rate the return on your efforts
its length needn't rival War and Peace. The mostwith 1 being the lowest return and 5 being the highest.
important thing to remember here is that you have toAdd the numbers together. Those with the highest
use the strategic plan as your road map to success innumber are obviously your top choices. As you can
the upcoming year. Getting it down on paper is oftensee, even with only a few weeks left to the year,
the most challenging task, but by far, the rewardsthere are still options available to you to make rapid
outweigh the time and effort you initially expend upchange to your organization. Adding just one of these
front.tactics to your tool kit this month could transform the
Learn: Promise to put self-education somewhere onway you do business next year.